Building a brand is often an afterthought for startups, and it’s easy to see why. As an entrepreneur starting a business for the first time, you probably have a million and one things to think about. When you’re not balancing product management with managing a team, you’re probably working out how to promote your product on a limited budget. At the same time, you have to stand … [Read more...]
About Nicolas Deskos
Nicolas Deskos is a copywriter who flexes his writing muscles between engaging blogs, sticky website content and snappy copy for marketing campaigns. Nicolas previously spent his days using the power of storytelling to build Booking.com’s employer brand before moving to Bynder to follow his love for new technologies. When he finally steps away from the pen, you can find him cycling around the beautiful city of Amsterdam.