It’s clear that there is something special about crowdfunding dynamics; a group of passionate people coming together to help bring projects to life. Whether it’s the coolest cooler in the world or even some dude making a potato salad for the masses, people around the world are prepared to invest in projects they really believe in. When campaigns succeed, backers get exclusive rewards in exchange for their early support, building a strong relationship between the project and the supporters behind it. So why stop there?
Because projects need dedication and support long after they reach their Kickstarter deadline, Barcelona startup Megafounder is building a new way of backing said projects by connecting crowdfunding campaigns with their community, even when the campaign has finished. “We turn Kickstarter campaigns into never-ending projects so you can join them at anytime” explains co-founder and CEO Jonathan Garcia.
Typically, once a crowdfunding campaign has finished, the communities die off, cutting the communication chord between the backers and the project. Often projects have to set up new websites or alternative forms of communication to keep in touch with their backers. With all the work and that already comes from campaigning, creating another platform is a unnecessary hassle for the ‘creators’. That’s where Megafounder shines, enabling creators to engage with their community and keep them alive. “Imagine you can only talk to your Facebook friends for one month, what would you do after? All your friends are gone? That’s how Kickstarter and other crowdfunding platforms are working, they limit how long you can interact with your community”, adds Jonathan.
Unlike other crowdfunding websites, Megafounder wants to help creators to raise funds and build a community by themselves. Simply uploading your project and praying for people to back it won’t cut the mustard. Their team helps creators with whatever they need: marketing, promotion, campaign description and so forth. Also, to further support project promotion they have added an extra service created Backercamp to help creators get their campaigns recognized, so far helping over 2,000 projects.
The co-founders Jonathan Garcia and COO Beatriz Tejeiro met in San Francisco in 2012 after winning a competition for entrepreneurs where they quickly realized their shared passion for changing the dynamics of collaborative markets. Since then, they have expanded the team to 6 including Xavi Espona and Manuel García on the tech side and Laura Konitzer and Maria Escuin on the marketing side.
If you have an interesting project and are thinking about crowdfunding + 1 then Megafounder is a good bet. “Megafounder gives you full creative authority over your project and your community, whatever, whenever” remarks Jonathan.
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